A fellow UX practitioner mentioned some time back in a post on lined about UX being one of the top professions. The question is why did it take such a long time? It seems to be such a logical thing. As someone said ( adaptive path?, the user experience is the product.
While Jeff lash wrote a great article in boxes and arrows about the transition from user experience to product management, but in a few years from now the lines will not be blurred, they will vanish.
The Monstrous team sizes that we see today in UX, will be drastically reduced. To the relief of many, ton's of User Experience professionals, will be operating at strategic levels. Tactical acumen will be most sought after. MBA's will not crave Mckinsey, Boston et al, but will line up for Adaptive path, Rosenfeld media, Razor fish, among others.Will they be taken? That's the moot point.
2 comments:
Well, this is a brutally honest assessment but I feel that the tribe of MBAs would take to it like fish to water. For one, they'll definitely enjoy an advantage over the traditional marcomm specialists who're still in a time wrap. I happen to be one of the more fortunate ones that woke up to the realities of the no-frills new age marcomm. I have to thank Masood for ringing the bell of alarm just on time.
Regards,
Dev Kr. Dutta
Kolkata
Well, this is a brutally honest assessment but I feel that the tribe of MBAs would take to it like fish to water. For one, they'll definitely enjoy an advantage over the traditional marcomm specialists who're still in a time wrap. I happen to be one of the more fortunate ones that woke up to the realities of the no-frills new age marcomm. I have to thank Masood for ringing the bell of alarm just on time.
Regards,
Dev Kumar Dutta
Kolkata
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